Gabby creative media btec: Unit 29

Rock:

Convention of Rock video, we will be analysing a classic rock video within this genre, known as ' I love rock and role by Jone Jett'.

Link to Video:

https://www.youtube.com/watch?v=xL5spALs-eA

Dark locations
Heavy make up such as thick black eyeliners
1980's Fashion such as leather jackets, bandanas, repetitive colours such as red and black
Angry facial expressions
Shots of the band playing with instruments and the duke box which was common in this era.
Heavy metal used.
Drums and electric guitars
Pub location
Alcohol
Large audience participating in the song
Males are usually the subjects with the women being objects
Rock music night life instead of day life to show darkness and not sunlight
Stage performances with crowds.

Pop:

Link to Video:

https://www.youtube.com/watch?v=nfWlot6h_JM

Artist tend to be dressed fashionable with the latest styles
They are portrayed as happy and they are enjoying themselves
The lyrics are conveyed through the setting and location
The songs usually include beats which allow the audience to dance to the music
Artists are represented in a sexual way with revealing outfits
The hair and make up in pop music videos portrays the current look
Animations are used in pop music videos to create excitement
Lots of locations are used in pop music videos
Clothes changes during the music video due to moving settings
Scenes are repeated
Different scenes represent the lyrics

Styles:

Narrative: Narrative Music simply means music which tells a story.
Impressionist: Impressionism in music was a movement among various composers in Western classical music, mainly during the late 19th and early 20th centuries, whose music focuses on suggestion and atmosphere.
Surrealist: Surrealism aimed at expressing imaginative dreams and visions.
Pastiche: Musical, or architectural work that imitates the style of previous work
Parody: An imitation of the style of a particular writer, artist, or genre with deliberate exaggeration for comic effect.
Homage: Respect or reverence paid or rendered. e.g. a artist will sing a song in memory of another artist which is their song.
In concert and live footage: In concert videos are where a director puts together a music video from one or more live shows. Clips from the gigs are edited together and usually put to a professionally recorded version of the song. Sometimes the audio will actually be from the live performance but usually not.
Animation: Animation based music videos are simply partially or entirely animated music videos. This style of music video is usually cheaper to produce since it is entirely digital, and props, venues, cameras and other equipment aren't needed. This style of music video can also compliment a song as it may suit its mood, or can attract their target age group.
Interpretative: Interpretative music videos can be abstract and may or may not have a direct relation to the music. This is also similar to impressionist music videos.
Referencing: Referencing a film in a music video.
Influence of commercials: A music video which has influence of commercials is an advert which can be classed as a music video in itself. This is where the music isn't just used as background music to the advert but they tailor the advert around the song making it become a music video.